SAP Gold Partner · Book a free SAP diagnostic call
Sectors

TCT for the consumer goods industry

Consumer products businesses move at a pace few industries can match. Demand spikes overnight. Promotions flip the forecast. Shelf-life counts down. Retailers ramp up expectations. Customers expect everything, everywhere, fast.

Let’s chat
Consumer goods production

You can’t keep up with modern fulfilment using yesterday’s technology. What Consumer Products needs isn’t more SAP. It’s smarter, faster, connected SAP built for the realities of production lines, warehouses and distribution networks that never stop.

That’s where we come in.

Meet the team
Tom Masters Consumer Goods Lead

Tom leads our consumer goods practice, working shoulder-to-shoulder with production, warehouse and planning teams to turn SAP into something the floor actually wants to use.

Tom Masters, Consumer Goods Lead
The reality

This isn’t business as usual. This is business at high speed — and your SAP needs to keep up.

The pressures you face

Business & process pressures

  • Fulfilment expectations accelerating across retailers, marketplaces and D2C.
  • Promotional cycles creating unpredictable demand spikes and operational strain.
  • High waste risk from ageing stock, short shelf life and rotation challenges.
  • Sustainability targets tightening around packaging, energy use and waste.
  • Retailer compliance pressures (OTIF, DIFOT, labelling, packaging formats).
  • The need for a connected fulfilment strategy across wholesale, retail, marketplace and D2C all at once.
  • Constant margin pressure in a low-margin, high-volume environment.
What compounds it

SAP challenges exacerbating them

  • Aging IM/WM setups that can’t support automation, voice or modern integration.
  • Limited batch management sophistication causing traceability blind spots.
  • Production, quality, warehouse and transport teams running disconnected processes.
  • Gaps across SD/MM/EWM creating poor omnichannel visibility.
  • Forecasting, planning and promotions still handled in Excel.
  • Multi-warehouse operations struggling with inconsistent processes and master data.
  • Co-product/by-product complexity in food and beverage manufacturing.

How TCT can help

Smarter, faster, connected SAP — engineered for the pace and pressure of consumer goods.

Full traceability & food safety you can rely on

  • End-to-end tracking across production, warehouse and outbound.
  • Allergen management built into everyday execution.
  • FEFO/FEFQ rules that actually work on the warehouse floor.

High-speed warehouse execution

  • EWM + MFS for real-time orchestration.
  • Built-in integration to conveyors, shuttles, AGVs, AMRs and voice systems.
  • Designed for seasonal peaks and extreme promotional volumes.

Planning that keeps up with promotions

  • IBP for forecasting, promotions and inventory optimisation.
  • Move away from offline Excel chaos.
  • Create plans that align production, warehouse and transport.

Fresher products, faster operations

  • Integrated production and warehouse flows.
  • Reduced delays and manual workarounds.
  • Better quality, fresher goods, and smoother dispatch.

Multi-site templates for global brands

  • Standardised processes without killing local flexibility.
  • Consistency, visibility and control across your network.

AMS that flexes with your peaks

  • Easter, Christmas, summer BBQ season, major campaigns — we scale with you.
  • UK + Australia onshore support for real responsiveness.
  • Service that doesn’t feel transactional.
Trusted across consumer goods
Kraft Heinz Asahi Bakkavor Foodstuffs Greggs Kingsland Drinks Rather Outdoors Kraft Heinz Asahi Bakkavor Foodstuffs Greggs Kingsland Drinks Rather Outdoors
Jason Howard, Rather Outdoors

“Working with The Config Team is a true partnership, and never feels transactional. Everyone is passionate about doing what is best for us and putting the best possible system in place.”

Jason Howard
CIO · Rather Outdoors
Rather Outdoors

Resource hub

Get expert insights, stay up to date with the latest supply chain and SAP news, and explore real-world customer success stories.

Browse resources

FAQs

Placeholder answer — add the response for this question here.

Placeholder answer — add the response for this question here.

Placeholder answer — add the response for this question here.

Placeholder answer — add the response for this question here.

Placeholder answer — add the response for this question here.

Start the conversation

Ready to link up? Schedule a 20-minute call with the team and we'll create a targeted plan of action.